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Assertiveness For Success In The Workplace

Are you really preparing your employees to succeed?  They may be learning technical skills, managerial skills, even soft skills.  But if they are not assertive, they will not advance beyond lower to middle management.

Assertiveness is a critical trait for supervisors, managers, and anyone with authority over others.  Assertiveness is simply the ability to stand up for yourself without stepping on anyone else’s toes.  It is the ability to ask for what you want, to say “no” to protect your time and resources, and to deliver messages that might make others uncomfortable but nevertheless need to be said.  Those who can assert themselves communicate more confidently and clearly, enjoy more fulfilling relationships with others, and are more effective at work. 

Many people believe that assertiveness is a personality trait, and that those who have it will naturally get ahead in life.  But people are not born assertive.  Fortunately, anyone can learn to increase self-esteem, self-confidence, and develop an assertive personality that will bring success in the workplace—for themselves and their organization.

A practical and interactive workshop for anyone who has the technical skills for success on the job, but has not advanced because of inadequate skills in dealing with bosses, clients, vendors, colleagues, and even subordinates.


  • Understand the nature of assertiveness
  • Appreciate the value of assertiveness in the workplace
  • Distinguish among passive, assertive, and aggressive behaviors
  • Learn assertive speech patterns and body language
  • Boost your self-esteem and self-confidence for success on the job
  • Learn how to ask for what you want
  • Learn ten ways to say “No” without offending anyone
  • Learn to craft and deliver assertive messages to superiors and colleagues


  • Presentation / discussion
  • Role plays
  • Interactive sessions
  • Case studies

Workshop Outline
The workshop content is as follows:

  • Introduction
    • Assertiveness – What it is
    • How assertiveness helps on the job
  • Prerequisites of Assertiveness: Self-esteem and Self-confidence
    • Boosting your self-esteem
    • Developing self-confidence
    • PAVing the way to success
    • Acting “as if”
  • The Assertiveness Continuum
    • Passive, aggressive, and assertive personality types
    • Advantages and disadvantages of the three types
    • Assertive speech, behavior, and body language
  • The Assertive Personality in Action
    • How to ask for what you want
    • Ten ways to say “No”
    • Crafting assertive messages in three easy steps
    • The six-step assertive process
    • Role plays and some common workplace scenarios

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